Coping in a Crisis
Even though readers and some journalists are increasingly desperate to see positive news in their paper, you don’t have ...
May 21, 2013
April 24, 2013
Presenting Like A ‘Natural’
People are sometimes introduced to presenting at school or university, and the truth is that it helps if you ...
March 21, 2013
Do Yourself and the Journalist a Favour
This week may have seen the beginning of a new future for the UK media, as the three main ...
February 20, 2013
What’s The Message?
There’s been a lack of comment from a number of brands and organisations involved in the latest food scandal. ...
January 16, 2013
Time for TV?
The increase of 24 hour rolling news channels as well as the appetite for rich media on websites means ...
November 23, 2012
The Key to the Pitch
Pitching isn’t a straightforward task; you need to make sure you have all the elements in place; message, content, ...
November 16, 2012
Who You Know
Political campaigns are known for being the birthplace of many a pioneering communication strategy. The campaign for the US ...
September 25, 2012
Check the small print
As Warren Buffet said; “It takes 20 years to build a reputation and five minutes to ruin it. If ...
August 22, 2012
Making a Compelling Case
Investors look for confidence. They want to see a business plan that has a future, good ideas and products ...
June 29, 2012
Express Yourself
These days everyone has a blog, Twitter account or Facebook Profile. Whether you use them in a personal or ...
